I love the concept, the execution (excuse the advertising speak, I worked for over a year in an ad agency) and the heart of it. I also love that when I showed it to Luke he said 'what kind of death wish snowman wears a hat and scarf?' - not an original quote, we can't remember where we heard that first - to which I replied in hushed tones 'is he trying to kill her?'
In case you're an advertising/video nerd like me/him, this might be something you'd like. It was sent to me by the wonderful people of John Lewis, and I personally really enjoyed watching it.
Introducing.. the making of the snowman advert!
To see another set of adverts I loved, click here.
To do your Christmas shopping at John Lewis, click here.